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Case Study · HubSpot

BLUE Consult Gets a Structure, Blog, and Content for 30 Solutions

BLUE Consult developed the structure and blog for its new website. The corresponding text for over 30 solutions was created in just three weeks.

blueconsult-logo-black
Industry
IT and consulting
Challenge
A new website needs structure, an SEO foundation, and a large volume of content.
Result
The sitemap and structure are in place, the blog runs on HubSpot, the team works with a keyword strategy, and content for over 30 solutions was created in three weeks.
Website
blue-consult.de
  • blueconsult_mockup1

The Customer

About BLUE Consult

BLUE Consult GmbH, headquartered in Krefeld, has been supporting companies on IT matters for over 20 years — from cloud to managed services to digital workplace — and employs 50 to 100 people. Beyond Krefeld, the company has additional locations across Germany in Hamburg, Cologne, Düsseldorf, Berlin, Hanover, Wiesbaden, Stuttgart, and Munich.

The Challenge

BLUE Consult was planning a new website and sought assistance with its structure and content creation. The blog was to be built in HubSpot.

There were four tasks at hand:

  • Sitemap and structure of the new website

  • A keyword strategy, including an introduction to HubSpot’s SEO features

  • Setting up the blog

  • and the content itself

The Solution

We developed the sitemap and structure, set up the blog in HubSpot, and trained the team on how to use the keyword strategy and SEO features. The content for over 30 solutions was created within three weeks.

The Result

BLUE Consult operates its website and blog on a unified platform, manages the content independently, and works with a documented keyword strategy.

  • > 30 SOLUTIONS
  • 3 WEEKS FOR FULL IMPLEMENTATION

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