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LeadGen Campaigns to Go

Mark Lotse makes your LeadGen campaign. Proven processes & worksheets that work. At a fixed price.

We generate leads. Inbound & outbound.

Your success depends on qualified leads. And we know exactly how to win them. You receive our demand and lead generation campaigns to go. Tried-and-tested worksheets & well thought-out processes from us. Know-how and a real hands-on mentality from you.

This is how we maximize the visibility of your company and generate new, qualified contacts. Whether as a HubSpot campaign or platform-independent - we bring our many years of B2B experience to every campaign. Rely on our expertise to take your business to the next level.

Particularly strong in teamwork.

From targeted content and effective inbound campaigns to direct outbound - we boost your lead generation.
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CONTENT STRATEGY & PRODUCTION

Content is the fuel for your successful digital presence. Our content marketing strategies address your target group with the right content at the right time. Whether it's captivating blog posts, meaningful social media content or high-quality whitepapers and videos - our content plan creates visibility and builds trust.

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INBOUND CAMPAIGNS

We analyze your sales funnel and use suitable content, landing pages, forms, call-to-actions and automated workflows to ensure that your inbound campaigns attract attention and generate qualified leads.

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OUTBOUND CAMPAIGNS

If you say inbound, you must also say outbound. We proactively address your target group: from personalized email and LinkedIn campaigns to targeted advertisements and direct sales communication. With measurable KPIs and continuous optimization, we ensure qualified leads and sales opportunities.

LeadGen packages

GET OFF TO A FLYING START WITH OUR TRIED-AND-TESTED PACKAGES.

This is how your campaign works! Guaranteed. With us, you don't have to go through lengthy workshops so that we can then work out a campaign - with many rounds of coordination and an uncertain budget for the actual campaign. No, you start straight away. With tried-and-tested worksheets and predefined processes. You can incorporate your knowledge directly and get started. Simple and effective. So, what are you waiting for?

Choose your campaign and off you go!

LEADGEN SETUP

For small and medium-sized companies starting out with lead generation. We provide you with everything you need to get started with your first digital campaign: lead gen framework, check & recommendation for technical setup, campaign plan. This gives you an easily reproducible setting for all subsequent campaigns. We are also happy to offer you the implementation & setup of new tools as well as creative content production.

Special tools such as HubSpot are not required for this.

More about LeadGen Campaigns

LEADGEN PRO

Do you already have experience in lead generation and now want to increase your efficiency? Then this is the right LeadGen package for you! It includes worksheets on multi-channel strategy, content repurposing and measuring success. We also provide you with a process for the nurturing campaign. Would you also like creative support? Then book our additional package. This includes an ideas workshop for your individual campaign concept. We also provide support with the production of creative content such as videos and infographics.

Supporting tools such as HubSpot are helpful but not absolutely necessary.

More about LeadGen Campaigns

REACTIVATION & UPSELL

Offers an incredible amount of potential for more sales, is much simpler and is utilized far too little! Focus your campaigns on customers who have been inactive for a long time and reactivate them! Or offer upsell products to existing customers. Our package includes comprehensive analyses to identify and segment inactive users or customers with upsell potential, personalized messages and offers as well as detailed email sequences and social media ads. If you use HubSpot, you can request a complete technical implementation and automation of your campaigns in HubSpot.

More about Reactivation & Upsell

OUTBOUND LEADGEN

Anyone who wants to proactively approach their customers will find what they are looking for here. You will receive worksheets on target customer analysis, messaging strategy, success measurement & optimization as well as a multi-channel outreach plan. Optionally, you can also book our workshop on developing convincing email and telephone scripts as well as support with personalized cover letters and presentations.

Works with and without HubSpot.

More about Outbound LeadGen

PAID MEDIA SETUP

To boost your organic campaigns, we recommend support from paid campaigns. So that you can really get started here, we can provide you with the right setup:

  • Tracking / Google Analytics setup - including server-side tracking on request
  • Google Ads setup incl. keyword research, campaign setup, ad copy, landing page, budget forecast - incl. merchant center setup on request
  • Paid Social Setup incl. audience research, campaign setup, ad copy, landing page and budget forecast
  • Looker Studio setup incl. connection to Google Ads, connection to GA4, company branded report

Do you also need help with operation? We are happy to offer you monthly maintenance and optimization of your campaigns.

Let's talk

What can we do for you?

Talking to each other costs nothing. So, let us know your questions and wishes!

Book Your Meeting Now!

A reliable partner who has made a significant contribution to shaping, analyzing and further developing our sales and marketing processes.

Kevin Olleroch, CE-CON GmbH

Our LeadGen customers

Interested?

Are you looking for a new agency? Then send us your inquiry or simply book an initial meeting.

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Why LeadGen with Mark Lotse?

Why with Mark? Because we think of everything for you. Choose us as your partner for your LeadGen campaigns!

B2B EXPERTS

We grew up in the IT scene in Karlsruhe. We were already talking about lead generation when no other industry had anything to do with the term. We live and breathe B2B marketing. Whether IT, industry, healthcare, banking or services. Mark is at home with your topics.

TRANSPARENT PARTNER

Nothing beats transparent project management. So that everyone always knows where we stand, we share trello and miroboards with you, plan work in advance and set fixed times for each customer. And if something doesn't work out, we address it openly and honestly. That's the only way long-term collaboration can work!

FINAL THINKERS

We provide you with holistic support. From strategy to concept, content and design. We don't necessarily do it all ourselves. But we know the right people. And hold all the threads together for you!