Atruvia—then still known as Fiducia & GAD IT AG—came to us with a clear task: to demonstrate that the individual banking products deliver the greatest value when used in combination. The target audience was bankers who use these products in their day-to-day work.
We developed the “digital guide,” a microsite featuring animations. It invites bankers to explore digital banking products and their customers’ needs. Users can freely explore the site or navigate directly to a specific use case or product.
The site remains consistent with Atruvia’s corporate identity while incorporating a fresh visual style and entertaining animations.
Atruvia now has a standalone digital format that brings the integrated concept of its product world to life.